April 2 & 3, 2020 – Virtual Online Event

The coronavirus matter is going to get a lot worse before it gets better.

The Health response of the COVID-19 crisis is just getting started. The economic response isn’t likely to get any better for many months. No one has to be held hostage by all this… Learn how to best shift from Adversity to Prosperity with us… Free.



Verne Harnish

Owner and CEO, Scaling Up: A Gazelles Company

Kim Ades

President and Founder of Frame of Mind Coaching™ and JournalEngine™ Software

David Meerman-Scott

New WSJ bestseller FANOCRACY

Caryn Kopp

Chief Door Opener® at Kopp Consulting

Lee Tkachuk

CEO of Keystrokes Transcription Service, Inc. and Founder of The Speaker Collaborative

Dov Baron

Keynote Storyteller & Podcast Host

Heather Willems

Facilitating Clarity Through Creativity™: Author. Speaker. Visual Storyteller.

Kaihan Krippenorff

Strategy, Innovation, & Transformation Keynote Speaker, Author, Founder at Outthinker, Senior Advisor at Coplex

Terry Hildebrand

Founder and CEO, Terry Hildebrandt and Associates, LLC

Jody Johnson

Firm Owner, Certified Business Coach, Master Coach, Certified Gazelles Coach

Jeff Moore

Founder of Moore Impact, Management Consulting | COO at Business Technology Partners

Randall Gerber

Founder, Gerber LLC / Lead Advisor, RJFS

Sean D’Souza

Author Brain Audit

Nicholas Sonnenberg

CEO/ Co-Founder of Leverage

Jason Korman

CEO at Gapingvoid Culture Design Group

Lee Brower

Founder, Empowered Wealth, LLC

Tom Krieglstein

Founder, Lead Facilitator of Swift Kick

David Rose

Founder & Executive Chairman at Gust

Will Schneider

Mindfulness | Yoga | Breathwork – Teacher

Lodro Rinzler

Meditation Teacher, Author of 6 Books, and Co-Founder of MNDFL

Canon Wing

Founder of Inspiration To Millions

Eric Lochtefeld

Entrepreneur | Mentor | Investor

Stan Pearson II

Chief Visionary, Mental Flight School

Nathaniel Jewell

CEO Dryft


The coronavirus matter is going to get a lot worse before it gets better. It seems like we are just starting to do something about the medical part of this. I have seen no sign that we’re doing much of anything about the economic impact. Some businesses are going to be gone. Some businesses are going to lose their customers. Some businesses will be overwhelmed with work.

The assumptions that we built our businesses on are being rattled or replaced. We need a chance for businesses to come together and figure out what they’re going to do, how they’re going to survive, how they’re going to help people recover, how they’re going to help us all move beyond this moment.

Adversity to Prosperity is a virtual event where people come to think about these things together, share ideas, and make some decisions that will make a better future. And make some connections they need to make that better future. See beyond this critical and troubling moment.


It is not about just adversity to prosperity, This can be THE defining moment of your life.

  • Courage
  • Embracing the fear
  • Jumping off the ledge
  • Accepting reality we have and changing reality we want to have

2 full days – April 2 & 3, 2020

  • 10 – 6 EST
  • Access to experts chosen specifically to turn [bad situations into breakthroughs]
  • Brainstorm sessions
  • Actionable steps to take
  • Connections they need to succeed
  • The pendulum has swung too far in the direction of superficial online communications at a time when people are hungry for true human connection. In today's Covid-19 world, we all have an opportunity to use online media, especially video, to reach people and create those powerful connections that build fans.

    David Meerman Scott
  • This is a moment in time where we need to pay back our operational debt and remove the scavenger hunt from our business.

    Nicholas Sonnenberg
  • When fishermen can’t go to sea, they mend their nets so they're ready when the storm subsides. Doing the necessary critical thinking, creating a discerning plan, staying centered and moving forward in faith are some of the key leadership attributes required. Bring forth your leadership, the world needs you now.

    Jody Ann Johnson – ActionCOACH
  • Executing a pivot plan means knowing how to pivot.

    Caryn Kopp
  • Adversity is life’s way of letting us know it is time for a new strategy.

    Terry Hildebrandt
  • I believe in America and I particularly believe in American Entrepreneurs.  This event will help entrepreneurs lead through this crisis the best we possibly can.  In the end I believe this we will be better entrepreneurs and employers when this is over

    Randall T. Gerber
  • An opportunity to help business owners reward themselves for putting their hearts and souls into building their successful businesses by creating a path for them to exit blissfully to something even better.

    Eric Lochtefeld
  • This event is an incredible opportunity to learn how to help ourselves and serve each other so we can show up bigger and better for those around us.

    Stan Pearson II


This agenda is subject to improve. We’re adding more every day, so check back often.

DAY 1 – April 2, 2020

Adversity to Prosperity Kick off

Leadership in a Crisis

Panic is contagious; but so is leadership.  It’s time to rise up as leaders. With my 38 years of watching the best leaders handle a crisis, I’ve created a concise and practical one-pager detailing the 5 Cs of leadership in a crisis/downturn (click here to download).  

We’ll be sharing ONE practical resource each day this week to support your efforts. 

Here are the five:

  1. Communicate Daily – the #1 action – maybe even twice per day
  2. Customer/Community Support – give, give, give with no expectation of return
  3. Clean Up and Catch Up – time for spring cleaning to keep people proactive and occupieD
  4. Cash, Cash, Cash – engage the entire team to help – plus info on SBA Loans (US-centric, I realize)
  5. Calm and Considerate – breathe!! 

Innovation and Implementation

Drawing for Change: a Call for Creativity

Making Better Connections

The One Monolithic Difference Between Mediocrity and Greatness!

Why Optimists Fail (When Things Are Rough)

Sean D’Souza lives in New Zealand with his wife and 64 million sheep. He’s a cartoonist, a chef and has run since 2000. He’s serious in person, but quirky online. Oh, and he is partial to Lagavulin on a Sunday afternoon.
Most online businesses give you information and a money-back guarantee. Psychotactics doesn’t have a money back guarantee. Instead what if offers is not just information, but precise results.

DAY 2 – April 3, 2020

True Human Connection

Turning Fans into Customers and Customers into Fans

Why do some brands, even in supposedly mundane categories like car insurance and enterprise software, attract not just customers, or even loyal customers, but passionate fans? These brands have learned to provide the human connection people are now longing for. David Meerman Scott calls it a Fanocracy.

Creating fandom isn’t just for actors, athletes, musicians, and authors. Fandom can be rocket fuel for any company or organization that chooses to focus on inspiring and nurturing true fans.

This is especially true during the Covid-19 situation we’re all living under right now. In today’s lockdown reality, marketers and salespeople have an opportunity to use online media and especially video to engage viewers when face-to-face interaction is no longer an option. An understanding of what’s going on in our brains as we watch a video teaches us a simple but powerful way to make our videos more effective, driving engagement, and building fans.

Managing Through Crisis With the End Goal in Mind

Thriving in a World of Disruption and Change

Reaching and connecting with prospects virtually

The world changed in many ways and one of those ways is how sales will be accomplished. Meetings with prospects and clients are now virtual. Many need to move quickly up the learning curve of how to effectively conduct prospect meetings online. Meeting new prospects now needs to be done virtually and most are not prepared to do this effectively. For those who do know how to meet prospects virtually, the conversations must be initiated differently or they will not start. You don’t get a second chance when it comes to developing relationships, especially in this environment.

Business leaders need to know what they don’t know and do what they don’t do in order to have their businesses survive now and thrive later. Further, some stopped communicating with prospects because they feel they will be intruding during a difficult time. The best relationships are through good times and challenging times. Selling is helping, not taking. When you focus on the health and depth of your relationships, the money follows.

Setbacks and Progress

Futurism and Entrepreneurs





Jeff Moore

Creative Director

Lauren Steinberg

Project Manager

Hudson Segnit


Yegan Yegyan


Lucas Young


Antoine Dupont

Web Development

Vikram Rajan

Video Publishing